A big thank you to the local stakeholders that were able to make it out to the meeting at Horseshoe Resort last Thursday. It was a pleasure to hear from Robert Wong, partner at RMCG. Robert’s market research project was both insightful and motivational for local business owners, which may be unfamiliar with the “average” cyclist visiting our area. Our Cycling Strategy Coordinator, Brendan Matheson, was also able to provide an overview of what Oro-Medonte and other parts of Simcoe County can expect over the next two years, as we embark on a journey to become the cycling mecca of Ontario.
Most importantly, it was a pleasure listening to ideas and suggestions from the stakeholders. Your passion and commitment to our cycling initiative is refreshing and we look forward to providing you with the tools you need to create a cycling friendly destination. Some great ideas came out of the workshop, common themes included;
- Education: Having the tools you need to run a cycling friendly establishment and making sure that no matter the location, tourists are receiving the same knowledge and a similar, positive experience.
- Partnership: Work in collaboration with other local businesses to create an enhanced tourism experience. One example of this would be Bed & Breakfast cycling tours – a group of cyclists could spend a night at one local B&B, cycle the next day to a new location and have a shuttle bus take their luggage to the next B&B for them. This partnership allows the tourist to experience more during their travels and it economically benefits multiple stakeholders.
- Packages: Similar to partnerships, offer a discount price to groups that are planning on touring the area. This could be a promotion for the Toronto Bicycle Show in March or the Outdoor Adventure Show in February.
For more information about our two year strategy, or to join our mailing list, please contact Brendan@BarrieCycling.com.